Latest Blog Posts

5 Ways To Make Your Online Brand Stand Out From Your Competitors

There’s a time to blend in, and there’s a time to stand out. When it comes to your online brand and your social media presence, you need to do everything in your power to stand out from your competitors, and not fade into the background. To get started, ask yourself these questions: Does my brand […]

The Ultimate Guide To Social Media For Entrepreneurs, Bloggers, Artists, and Small Business Owners

Have you ever wished that you could quickly and easily go to one place to read the most useful and proven tips for creating an effective social media strategy, without being overwhelmed? Well, today’s your lucky day!  

When I started hosting my first tweet chat, the #LetsTalkDance tweet chat, I did not really know what I was doing. I knew that it was a good idea, and a great way for me to connect with other people in the dance community, and build awareness of my #LetsTalkDance radio show, that I was hosting at […]

It’s about that time friends. Time for you to have your annual social media check-up. You might be going along, minding your own business, thinking that everything is okay, and then, BAM! Suddenly you realize that your social media presence has fallen flat, grown stale, and is not up-to-date at all. This is not good. […]

When it comes to social media marketing, images are where it’s at. If you want your brand to stand out in the noise of social media, you have to post eye-catching, compelling images, that inspire your audience to like, share, re-tweet, and comment on your posts. This is something that you should be doing EVERY DAY! […]

The other day, I was at Steps On Broadway to take a Ballet class, and as I went to sign in, the front desk person said, “You’re Ashani Mfuko right?”. I responded yes (with a question mark at the end of it, because I didn’t recognize the young woman). Then she said, “I follow your blog […]

  Recently, while at my nephew’s birthday party, a friend of the family, who only knew me as, “Ashani, the Dancer”, asked how I got involved in social media consulting. This is a question that I get asked all the time. So I figured it was time that I shared my journey here on my […]

Owning a business is similar to owning a home. It can be a dream come true, or it can be your worst nightmare! If starting your own business is the right choice for you, it can yield some incredible benefits!  “One of the greatest benefits of having your own business is writing off or depreciating […]

Online videos are one of the most powerful tools you can use to grow your business, stand out from your competitors, and promote your brand online, hands down. Are you using online videos to promote your business? All videos are not created equal, and just throwing together a low-quality video, will do more damage to […]

Go through this list to ensure that your website is optimized and representing your brand in the best way possible.   12 Critical Components of a Website That Converts Visitors Into Loyal Customers   1. Eye-Catching Photos.   Colorful, high-quality images keep your website visitors on your site longer. The longer they’re on your website, […]

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